Raising The Appeal Of Reusable Name Badges
By: Dandy Designs
Name badges are a great way to promote your brand and business in and out of the office. Name badges are highly customizable, and with the number of options available, from plastic to magnetic, from custom to reusable, choosing the right type of name badge for your business should not be taken too lightly.
In some businesses, having name badges can be problematic especially if there instances of high turnover. Using custom name badges may not be practical or cost-effective as there would be a constant need to get new badges for new employees, and old badges from previous employees are automatically rendered useless. For these reasons, many businesses opt for reusable name badges to maximize their investment and reduce wastage. However, many people associate reusable name badges with lack of professionalism and commitment because they appear cheap and temporary. So how do you bridge the gap between being practical and keeping your company’s good reputation? The solution lies in raising the appeal of the ordinary reusable name badge.
- THE DESIGN
Most reusable name badges come with windows or slots where the printed names will be placed. The rest of the name badge’s surface is your canvas, and though you will typically work with solid colors, make sure that your color choice is bold and rich and complements your company’s logo. And even though name badges are made of plastic, you can get them in metallic finishes too. Adding the company name along with your logo can be another element in the design.
- THE QUALITY
One major reason reusable name badges look cheap is because of poor print quality. Since name badges are made of plastic, the printed design can get scratched and damaged over time. Name badges that have that worn and tired look further contribute to its cheap reputation. However, the Clearview Badge
is scratch proof and damage resistant, which means that your name badges can look brand new for a longer period of time.
- THE VARIABLE NAMES
Since reusable name badges are designed so you can switch out the names as needed, how those names are printed and attached to the badge is another crucial factor that dictates whether your name badge looks neat and professional versus looking temporary and DIY. If you will be using labeling guns, make sure than the strips are cut to fit perfectly in the slots, and if printing the names through your office printer, make sure that the same paper, font, size, and color are used across the board.
- THE USE OF LANYARDS
Not all name badges have to pinned to clothing. With the right size badge, you can add some personality and more color with the use of lanyards. Lanyards can be plain or customized too to complement and draw attention to your name badge.
Reusable name badges don’t have to look cheap and unattractive. With the right design and supplier, combined with consistent prints, your employees can wear those reusable name badges with pride.