Name badges help us communicate relevant information about ourselves quickly and easily. This is a crucial tool especially if you deal with customers directly. A professional looking name badge helps you establish a great first impression for yourself, and your brand. Here are five elements to consider when designing your name badge:
The size of your badge will depend on how much information you want to display. The essential details on a name badge would be the company logo/company name, employee name, and job title. Some companies opt for pictures, while others add their company slogan. If your information doesn’t fit in the standard size, or if you want a more unique feel, Dandy.com.au can customize your name badge in the size and shape you require.
Determine what your name badges will be used for. Do you need permanent or reusable name badges? You need to choose the type of name badge that best works for your business: plastic, engraved, or magnetic. Consider the clips and fittings available: pins, clips, or magnets. Pins and clips are widely popular, but magnetic badges are increasingly gaining favor, especially with female employees. You can get name badges in plain finish, or with UV dome coating for durability and that prestigious look.
It’s important to have a balanced layout for your name badge elements. The key is to have a place for each element, organized and not overcrowded. As a rule, your most important information should be the most prominent. Most name badges achieve balance by placing all text elements in the center, but other layouts may work better especially if you have extra design elements. Templates are helpful but only if you customize it to reflect your brand.
A name badge would be useless if people can’t read your name. Your name should still be clear and readable from a distance of 10 feet. Avoid cursive or elaborate fonts – they may look pretty on your computer screen, but you don’t want people getting distracted by the font instead of reading your name. Font color also plays a crucial role – the higher the contrast with the background color, the easier it would be to read. Use several fonts to further distinguish between text elements, and choose fonts that complement each other.
One purpose of having name badges is to promote your brand. Every time people see your logo, you get to reinforce the brand in their minds. However, one bad impression can ruin all your marketing and branding efforts. That’s why quality is extremely important when it comes to name badges, and pretty much anything you put out there that signifies your brand. Don’t be tempted to get cheap badges just to save a few pennies. Choosing the right supplier can give you the quality you need at a reasonable price. You know you’ve achieved a great name badge design when you feel proud to wear it and represent your business. Get your quality name badges at Dandy.com.au!